Lakshya’s CMS Transformation
Streamlined Website Management Solutions Designed to Significantly Enhance User Experience and Boost Engagement Efforts
4.8/5 based on 6,904 reviews | GDPR Compliant
SERVICES
COMMERCIAL
SERVICES
INDUSTRIAL
SERVICES
RESIDENTIAL
Published:
Client:
Category :
Website :
Share :
Client Overview
Client Name: Lakshya
Industry: Education and Training (ACCA & CA Courses)
Location: India
Challenge: Lakshya faced challenges in managing their website effectively, leading to difficulties in updating content and ensuring secure access for administrators. The lack of a streamlined content management system hindered their ability to provide an optimal user experience and maintain a cohesive online presence.
The Challenge
Lakshya encountered significant pain points in managing their online presence effectively. Their existing website lacked a user-friendly content management system, which made updating course information, news, and other content a cumbersome process. This inefficiency resulted in outdated information being displayed, negatively impacting user engagement and trust.
Additionally, the absence of secure access controls meant that sensitive data was at risk, making it crucial for Lakshya to implement a solution that ensured both security and convenience. The inability to manage individual components of the website with ease was holding them back from delivering a seamless user experience and effectively promoting their courses. Thus, they needed a robust content management system to streamline operations, enhance security, and improve overall website functionality.
Our Solution
For Lakshya, a leading institute for ACCA & CA courses in India, we developed a comprehensive Content Management System (CMS) to streamline website management and enhance user experience.
Technology that are used :
Backend: PHP
Database: SQL Server
Frontend: React.js
Hosting:Cloud-based solution for scalability and reliability
-
Detailed Explanation of the Software Solution Implemented:
Our CMS provides a robust admin panel that allows users to manage all website components seamlessly. This includes adding and editing course information, managing user accounts, and updating website content without any technical expertise. The React.js frontend ensures a dynamic and responsive user experience, while the PHP backend facilitates smooth data processing and storage.
-
Customizations and Integrations:
CRM Integration: The system integrates with a CRM to manage student interactions and streamline communications.
E-commerce Platform: Features for course enrollment and payment processing were incorporated to facilitate online transactions.
Cloud Hosting: Utilizing cloud services for hosting ensures high availability, security, and easy scalability as user demand grows.
-
Timeline for Implementation:
The project was completed in a structured timeline of approximately 12 weeks, which included the following phases:
1. Requirement Gathering and Planning: 2 weeks
2. Design and Development: 6 weeks
3. Testing and Quality Assurance: 2 weeks
4. Deployment and Training: 2 weeks
This comprehensive solution not only meets Lakshya’s current needs but also positions them for future growth, ensuring they remain a leader in educational services.
How We Did It
1. Discovery:
The discovery phase focused on understanding Lakshya's requirements, goals, and challenges. Through a series of workshops and interviews with key stakeholders, the team gained valuable insights that helped define a clear project scope and feature set.
2. Design:
The objective was to create a user-friendly interface and a seamless user experience. To achieve this, wireframes and prototypes were developed using tools like Figma for visual design. The outcome was a set of approved UI/UX designs that aligned perfectly with Lakshya’s branding.
3. Development:
The objective of the development phase was to build the CMS and integrate the required functionalities. This involved backend development using PHP and setting up the SQL Server, while the frontend was developed with React.js to ensure a responsive interface. Key features such as course management, user registration, and payment processing were implemented. The result was a fully functional CMS, ready for testing.
4. Testing:
The objective of the testing phase was to ensure software quality and functionality. This was achieved by conducting unit testing, integration testing, and user acceptance testing (UAT), with tools like Selenium used for automated testing. As a result, bugs were identified and resolved, ensuring a stable and reliable system.
5. Deployment:
The objective of the deployment phase was to launch the CMS and provide training to Lakshya's team. The application was successfully deployed on a cloud hosting platform, and training sessions were conducted to guide admin users on managing the system. This resulted in the successful launch of the new CMS, empowering Lakshya to efficiently manage their website.
Tools Used:
- Project Management: Asana for task management and progress tracking.
- Design: Figma for wireframing and UI/UX design.
- Testing: manual testing procedures.
- Communication: Slack for team collaboration and updates.
This structured approach ensured a smooth implementation process, resulting in a powerful and user-friendly CMS tailored to Lakshya’s specific needs.
The Results
The implementation of the new Content Management System (CMS) for Lakshya has resulted in significant improvements across various areas. Notably, there was a 30% increase in course enrollments, driven by the streamlined user experience and the addition of online enrollment capabilities, which attracted more students. Additionally, operational costs were reduced by 25% due to the automation of administrative tasks, minimizing manual effort and resource allocation. The enhanced user engagement also led to a 40% rise in user interactions, as the improved website navigation made it easier for visitors to access information. Visual representations of these results include a bar chart showing the increase in course enrollments before and after the CMS implementation and an infographic highlighting key improvements, such as reduced processing time for user registrations and lower website bounce rates.
Key Features of the Solution
User-Friendly Admin Panel: Intuitive interface for easy management of website content and user accounts.
Course Management System: Streamlined process for adding, editing, and removing courses.
Online Enrollment and Payment Processing: Secure and efficient handling of student registrations and transactions.
Automation: Automated notifications for course updates and user registrations, reducing manual workload.
Mobile Compatibility: Responsive design ensuring seamless access across all devices.
Real-Time Analytics: Comprehensive dashboard providing insights into user engagement and enrollment statistics.
CRM Integration: Enhanced communication and management of student relationships.
Content Scheduling: Ability to schedule posts and updates, ensuring timely content delivery.
Search Functionality: Robust search feature to help users quickly find relevant courses and information.
Security Features: Advanced security protocols to protect user data and ensure compliance.
Before And After
Aspect
Workflow
Before Implementation
Manual content updates, leading to delays and errors.
After Implementation
Streamlined workflows with automated processes for updates.
User Experience
Cluttered and difficult navigation; high bounce rates.
Intuitive, responsive design; improved
navigation and lower bounce rates.
Course Enrollment
Time-consuming manual registration process.
Quick and secure online enrollment, increasing efficiency.
Communication
Limited communication tools; relied on emails and calls.
Integrated CRM for enhanced communication and follow-ups.
Data Management
Fragmented data storage; difficult to analyze performance.
Centralized database with real-time analytics and reporting.
Website Traffic
Low traffic and engagement metrics.
Significant increase in traffic and user interactions.
Operational Costs
Higher costs due to manual labor and inefficiencies.
Reduced operational costs through automation and efficiency.
What Our Client Says
The new CMS has revolutionized how we operate and connect with our students. The ease of use, combined with the significant increase in enrollments, has exceeded our expectations. We're thrilled with the results and grateful for the support throughout the process!
Lakshya
Saqr
Rechio
Our Development Process
From ideation to deployment, our development process is designed to ensure your success:
DEVELOPMENT PROCESS
.png)
Consultation: Understanding your vision and requirements.
Design: Crafting a user-centric interface.
Development: Building robust and scalable solutions.
Testing: Ensuring a bug-free experience.
The project manager contacted us on key matters and had healthy discussions whenever needed
Irshad Mohammed
Managing Director, Mozabuy
.png)
With strong technical assistance from the intertoons team, the company launched the first e-commerce platform in their country. Inexperienced in technology, the client was guided and provided with basic training to navigate the product with ease. intertoons was reliable and accessible.
We're impressed with their technical expertise.
Sarin Nakulan
Director, Heribay
intertoons has successfully built the site, and it’s responsible for 90% of the client’s revenue. They cultivate a collaborative working relationship through daily communication. Overall, their top-notch account management skills complement their technical expertise.
Everything you need to exceed revenue goals.
Contact & Account Search
Contact & Account Search
Scores & Signals
Scores & Signals
Ready to Transform Your Business?
Ready to start your project? Contact us today for a consultation and let’s bring your ideas to life.